(BNP) - On the morning of May 28, at the Provincial Convention Center, the Bac Ninh Provincial People’s Committee organized the 2026 Conference on promoting the consumption of lychees and key agricultural, specialty, and OCOP products of Bac Ninh province in both in-person and online formats.
Delegates atend the conference.
The conference was attended by leaders of Bac Ninh province, the Ministry of Industry and Trade, and the Chinese Embassy in Vietnam; representatives of Chinese localities, authorities, and enterprises; along with provincial departments, businesses, cooperatives, distribution systems, e-commerce platforms, logistics enterprises, and digital content creators from both inside and outside the province.
Affirming quality and expanding consumption markets
In 2026, Bac Ninh province has nearly 29,800 hectares of lychee cultivation with an estimated output of over 95,000 tons. Of this, early-season lychee accounts for around 8,200 hectares with an output exceeding 40,000 tons, while the main harvest season covers about 21,600 hectares with output estimated at more than 55,000 tons. VietGAP-standard production areas total 17,500 hectares, with many cultivation areas meeting GlobalGAP and organic standards.
Vice Chairman of the Provincial People's Committee Pham Van Thinh delivers a speech to attract investment.
Speaking at the conference, provincial leaders affirmed that Bac Ninh would continue promoting trade promotion activities, digital transformation, e-commerce, livestream sales, and the role of KOLs and KOCs in promoting local agricultural products. The province also committed to creating the most favorable conditions for businesses in purchasing, consuming, and exporting agricultural products.
Lychee is one of Bac Ninh’s key agricultural products and carries the province’s distinct brand identity. With large-scale cultivation areas and production processes following VietGAP, GlobalGAP, and organic standards, Bac Ninh lychees continue to affirm their quality and meet the stringent requirements of international markets such as China, Japan, the United States, Australia, South Korea, and Canada.
Currently, the province has hundreds of export cultivation area codes and numerous internationally certified packaging facilities. Bac Ninh is managing 243 export cultivation area codes covering more than 17,450 hectares, along with 42 packaging facilities that have been granted export codes. Bac Ninh lychees have been exported to demanding markets such as China, Japan, the United States, Australia, South Korea, and Canada, and are protected under geographical indication status in eight countries.
Alongside lychees, Bac Ninh currently has 722 OCOP products rated three stars or higher and 56 key specialty agricultural products. These products are not only commercial goods but also embody the cultural values, traditions, and creativity of local people.
Chairman of the Provincial People's Committee Pham Hoang Son (standing third from the left) takes photo at the exhibition booth at the conference with other delegates.
The province pledged to continue enhancing product quality, improving logistics infrastructure, strengthening consumption linkages, and sustainably expanding export markets. Provincial leaders also called on ministries and central agencies to continue supporting the locality in brand protection, cultivation area code management, trade promotion, and market connectivity, while encouraging businesses, distributors, and cooperatives to deepen cooperation and develop sustainable agricultural value chains.
Domestic market as foundation, exports as driving force
Deputy Minister of Industry and Trade Nguyen Sinh Nhat Tan highly appreciated Bac Ninh’s proactive and methodical approach in production management, quality control, market preparation, and agricultural product consumption connectivity from an early stage.
He suggested that Bac Ninh continue taking quality, standards, and traceability as the foundation for development, while strictly managing cultivation area codes, packaging facilities, pesticide residue levels, and quarantine requirements for each market. The province was also encouraged to gradually standardize packaging, labeling, and geographical indications, and further develop the Bac Ninh lychee brand toward high-quality export markets such as Japan, the United States, the EU, South Korea, Canada, and the Middle East.
Central and local leaders and delegates visit the exhibition booths at the conference.
In addition, the province should diversify export markets and strengthen coordination with units under the Ministry of Industry and Trade, Vietnam Trade Offices abroad, and logistics enterprises to better forecast market demand, organize transportation and distribution channels, reduce logistics costs, and ensure product quality during the peak harvest season.
The Deputy Minister especially emphasized the need to accelerate digital transformation in agricultural product consumption and effectively utilize livestreaming, e-commerce, digital communications, and the influence of KOLs and KOCs to promote the “Bac Ninh Lychee” brand to domestic and international consumers.
The Ministry of Industry and Trade pledged to continue supporting Bac Ninh in supply-demand connectivity, trade promotion, distribution system development, export support, and e-commerce development. Businesses, cooperatives, and distributors were also encouraged to strengthen cooperation and turn agreements into concrete orders and long-term partnerships.
The booth displays key products, distinctive products, and OCOP products of Luc Ngan commune.
At the conference, representatives from major distribution corporations, businesses, authorities, and international partners discussed and proposed a range of solutions to enhance the consumption efficiency of lychees and agricultural products. These included strengthening linkages with supermarket chains and e-commerce platforms, optimizing logistics and cold storage systems, promoting digital communications, expanding export markets, and developing sustainable consumption chains.
Commitment to supporting businesses and farmers in enhancing agricultural value
In his closing remarks, Vice Chairman of the Provincial People’s Committee Pham Van Thinh expressed sincere appreciation for the support and cooperation of the Ministry of Industry and Trade, central agencies, localities, international partners, enterprises, distributors, and media agencies toward Bac Ninh agricultural products.
He stated that Bac Ninh would fully absorb feedback and recommendations from ministries, experts, and enterprises, noting that discussions at the conference had opened up important orientations and solutions for improving production efficiency, expanding markets, and enhancing the consumption of lychees and key agricultural products.
Chairman of the Provincial People's Committee Pham Hoang Son presents the decision recognizing the "Beautiful Lychee Orchards of 2026" in Bac Ninh province (Phase 1).
The province will continue promoting digital transformation in agriculture, strengthening management of cultivation area codes and traceability systems, strictly controlling food safety and hygiene, and preserving the reputation and brand value of Kinh Bac agricultural products in domestic and international markets.
The Vice Chiarman also affirmed that Bac Ninh would continue accompanying and creating the most favorable conditions regarding administrative procedures, logistics, and warehousing to support businesses and traders in surveying, purchasing, processing, and making long-term investments in the locality.
To ensure a successful 2026 lychee and agricultural season, Bac Ninh hopes to continue receiving support and coordination from central ministries, diplomatic agencies, Chinese local authorities, enterprises, distribution systems, and domestic and international partners, he added.
Within the framework of the conference, the Organizing Committee announced the Decision recognizing “Beautiful Lychee Gardens 2026” in Bac Ninh province (Phase 1), presented awards for the media content creation contest themed “Bac Ninh Lychee – Sweetness Spreading Far and Wide,” and organized a ribbon-cutting ceremony for the departure of lychee shipments to domestic and export markets./.
